New Trends in the Motivation Behind Buying Luxury Textile Products
Keywords:Consumers, Luxury Fashion, Hedonistic Motivation, Utility, Pleasure
AbstractFashion has always been a true fascination and at the same time a vast field, especially from an economical perspective. This article stems from a quantitative study on the analisys of the reasons for purchasing or not high-end clothing and determine new reasons that influence the buying process.
How to Cite
Diaconu, V. I. (2015). New Trends in the Motivation Behind Buying Luxury Textile Products. International Journal of Economic Practices and Theories, 5(5), 455-461. Retrieved from http://cyberknowledgeclub.org/index.php/ijept/article/view/New_Trends_in_the_Motivation_Behind_Buying_Luxury_Textile_Prod
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