New Trends in the Motivation Behind Buying Luxury Textile Products

Authors

  • Valentina Iuliana Diaconu The Bucharest University of Economic Studies

Keywords:

Consumers, Luxury Fashion, Hedonistic Motivation, Utility, Pleasure

Abstract

Fashion has always been a true fascination and at the same time a vast field, especially from an economical perspective. This article stems from a quantitative study on the analisys of the reasons for purchasing or not high-end clothing and determine new reasons that influence the buying process.

Downloads

Published

2015-10-01

How to Cite

Diaconu, V. I. (2015). New Trends in the Motivation Behind Buying Luxury Textile Products. International Journal of Economic Practices and Theories, 5(5), 455-461. Retrieved from http://cyberknowledgeclub.org/index.php/ijept/article/view/New_Trends_in_the_Motivation_Behind_Buying_Luxury_Textile_Prod